Is Taking a Pulse Too Invasive?

Corporate culture is a tricky thing. It develops over time, but we want to change it quickly when it suits us. The business media is replete with examples of great (100 best places to work!) and toxic (see Uber, supposedly) places to work. If your job is to influence those cultures, where do you start?

I am very big on measurement in the workplace. Whether it is testing for job candidates, evaluating job performance, or surveying employee engagement. So, I was interested to read about startup software tools that provide for spot surveys and compliance measures. The appeal of these is clear. Real time data can lead to real time solutions. But, are these really ways to improve culture or just faster methods of applying band-aids?

Culture evolves whether you want it to or not. Companies that actively manage employee engagement can use it as a strategic and recruiting advantage. The constant use of software to measure culture strikes me as a reactive approach. It can lead companies to chase small problems (“Why has turnover ticked up in Pat’s area?”) instead of focusing on larger ones (“What are we doing to ensure that all of our best employees want to stay?”). Also by constantly measuring engagement we are affecting it, but probably not in the way we want to be (“Why are we constantly being asked for our opinion? Doesn’t management know what’s happening here?”).

I would suggest a thoughtful approach where you ask what you want your culture to be. You can take a baseline measure and then take steps to close any gaps (hint—be sure that senior executives are modeling and talking about the culture you are trying to achieve). Then see if closing any of those gaps affects measures of engagement (turnover, absenteeism, productivity, etc). Keep focusing on what has impact and put aside what doesn’t. Wash, rinse, repeat. This replaces a “whack-a-mole” approach with a more strategic one that does not require constant surveying.

Senior executives should have a “pulse” on the organization, but they should not have to be constantly asking “are we there yet?” like an 8 year old in the back of a car. If you approach employee engagement strategically, you can manage better and not be so invasive.

Accountability, Fear, and Changing a Culture

Uber finds itself in the news for lots of reasons, not all of them good.  The most recent story concerns the firing of 20 employees for a variety of bad behaviors to show that they were being held accountable for their actions.  I am not so concerned with whether this was a good move as much as if it will lead to change.

Certainly, the publicness of the firings meant that they were done as a message to Uber employees and the investment community.  It says, “Yes, we hear you about our culture and we are doing something about it.”  What it doesn’t say is, “You have been rewarding our CEO who does the same things, but we are not so sure what to do about that.”

Firing a bunch of people does not improve a company’s culture, even if it was the right decision.  Rather, it instills fear.  And while it may convey a message of what will not be tolerated, the action does not reinforce any positive behaviors that senior management would like to see.  It is almost like sentencing people to hang by the neck until they cheer up.

Uber has grown their business by the asking for forgiveness rather than permission.  That type of a model, by definition, rewards people for bending the rules to the extreme.  Their challenge is how to continue with a culture based on disrupting the status quo but respects the people who support it.  That will require threading a pretty small needle.

Changing a culture requires time and consistency.  Management needs to look at every aspect of its people processes (recruiting, hiring, onboarding, training, compensation, performance management, and succession planning) and ask, “Have we put in the right incentives and are we modeling the correct behaviors for a sustainable culture?”  Cultures do not happen overnight and they do not change after a few heads roll.

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